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Whitney Wolfe. Sophia Amoruso. Jessica Alba.  All of these women have one thing in common: confidence.  These women are tenacious powerhouses and thought leaders who each started with a small idea that, with dedication, hard work and vision, eventually turned into an empire. Each of their success stories only reiterate what we all know but oftentimes can find ourselves forgetting: we allhave the power to achieve our goals and it starts with confidence. If… Read More »The Confidence Game

ARA Co-Founder and ClearEdge Marketing CEO Leslie Vickrey presented a five-minute lightning talk to a crowd of 200+ during a recent Women in Tech breakfast hosted by General Assembly. Each of five speakers were asked to answer a specific question. Here’s what Leslie had to answer along with her response. We hope you find it of value and consider for yourself, how would you answer this question? What was the moment… Read More »Reflecting on Past Successes and Looking Into the Future with Leslie Vickrey

When two creative, powerful thought leaders at the top of their respective careers come together, you can wager that the outcome will be something incredible. That’s definitely true for Lisa Goldman and Kate Purmal, two Silicon Valley-based executives who have each spent their careers never backing down from a challenge or saying “yes” to an opportunity to collaborate on new endeavors. Their book, The Moonshot Effect: Disrupting Business As Usual, takes the reader through the elements of… Read More »In Her Own Words: Kate Purmal + Lisa Goldman